Hello!
As always, the best laid plans of man or beast get upset by unforseen circumstances. After having a reaction to some new meds, I'm writing this issue in somewhat of a "brain fog" but, here it is! This weeks' issue is about recognizing action steps you can take right now that will make a difference. There's also some key points in the What's the Tech section.
Let me know if you have any questions or comments about any of this info - I'd love to hear from you!
Nuggets
Heather Odendaal of WNORTH: “It’s time to stop hosting FREE events”
It’s time to stop hosting FREE events: As I mentioned above, only half of attendees will show up for an event if they didn’t pay for it. At the beginning of the pandemic, so many businesses (including my own) wanted to support people as much as they could with free content. The truth is, that […]
Demographic Segmentation: What Is It & How Can You Use It?
Andi has 1.5 children, owns a condo, and spoils her Yorkshire Terrier, Boo-Boo.
A stock image of a woman holding her Yorkie grins at you from above this user persona description. The profile kinda helps you understand your audience, but how the heck would somebody have 1.5 kids? Is Boo-Boo the .5?
5 Lead Generation Issues Most Small Businesses Face and How to Solve Them
I can't tell you how many times I hear "everything would be better if I just had more sales" from business owners. Business is slower than they would like, and it brings them to the lead generation side of things.
8 Resource Page Examples for Websites!
Almost every website you visit today has some kind of page set up solely dedicated to a list of recommended tools, resources, links, articles, or any other information that is relevant to the niche of that website. These Resource pages work as a library of useful content distributed across other websites, blogs, or pages and play a significant role in providing value to readers and increasing conversions.
What's the Tech
Does Your LinkedIn Profile Prove Your Credibility?
Now that your first impression is likely to be delivered online, you need to focus your attention on your LinkedIn profile. That’s because it’s the place people will go to learn about you when they’re checking you out in a professional capacity. And that’s great news
iPhone and Android phones can permanently stop spam calls — here's how
Phone scams caused a total loss of around $19.7 billion in 2020 alone, according to recent findings by analytics company The Harris Poll (via Statista). This number is expected to increase, but iPhone and Android phones can help stop malicious spam calls.
The 3D Book Cover Creator You’ll Love to Use
A tool to try If you've been looking for a quick way to create a mockup of a book or an image showing on several devices, you might find this useful. Here is a 3D book cover creator you'll enjoy using.
Before you go
So, that's the end of this issue of YESWORD!
Is there something you'd like to see here? Drop me a line to let me how we can make it work better for you!
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Happy Father's Day, one and all and until next time, here's to a productive week!