Hello!
We're back with another issue of YESWORD. I'm getting underway with some "(digital) spring cleaning" so I shared some tips you can use in the section below. I also have a question I hope you'll take the time to answer: What is your favourite section in the newsletter? Most of the available choices are listed in this issue, but there's also Premium workshops & Case studies that make occasional appearances.
Looking forward
Looking for past issues? Check out the Archives here
Nuggets
Vanity Metrics: Why They Don't Matter For Personal Brand
Vanity metrics are numbers that make your personal brand look appealing on social media. They’re easily identifiable because anything your audience can see is a vanity metric: likes, comments, subscribers, and followers.
Why Your Virtual Presentations Are Destined To Fail And How You Can Prevent It
Because technology is such an important part of virtual delivery, you need to overemphasize the humanity to make it more emotionally connective. That makes stories even more important. This post gives 6 key ways to make your virtual presentations hit their mark, and boost your effectiveness.
Why should you pay attention to this? We are all familiar with poor (or just plain bad) zoom meetings/webinars, etc. People complain of "Zoom Fatigue" and zone out of the messaging being shared. You can stand out from the pack when you are mindful of these identified points.
What should you do now? If you are or will be giving virtual presentations in any flavour, this post will show you how to make the most of the time you have, and will make sure you come out shining. Your audience will also appreciate not feeling like they've lost the will to live when they attend your online events. Read this post, You'll be glad you did.
The 5 Best Ebook Formats for Marketers [Free Templates]
Some argue that in the world of marketing, ebooks are dead. Others say they are not. But the fact is that ebooks — when written, designed, and marketed properly — can generate thousands upon thousands of contact submissions for your business.
Why should you pay attention to this? As the opening statement says: "When well designed and marketed, ebooks cans generate large numbers of contact submissions for your business."
What should you do now? Hubspot has provided downloadable free templates you can use to create your ebook if you need the help. If you have one of the apps noted in the article, you can get your next ebook created in short order. Check it out.
On the Blog
Using social media to connect with your prospects?
We use social media platforms like Facebook and Twitter to interact with friends, brands, celebrities, public figures, and organizations we love. You can leverage this tool to build relationships with your audience.
What's the Tech
Spring Clean Your Social Media [Step-by-Step Guide and Checklist]
Updating your online accounts is like flossing. You know it’s a good habit to have, but you somehow never get around to it. Now's a great time to check the spread and get your social media under control. This comes with a checklist you can use!
How to turn off ads on your Samsung Phone
Samsung makes some of the very best Android phones money can buy, but as great as they are, they're all plagued by something kind of infuriating — pesky advertisements. If you've owned a Samsung Galaxy in recent years, chances are you've noticed ads in your notification tray and in certain Samsung apps. Today, we're showing you how to disable all of these once and for all.
Mindset and Growth
13 TED Talks every salesperson and marketer should watch
I love TED talks! Why? TED Talks are a treasure trove of information and different perspectives.
And since you can watch a TED video on just about any topic, we’ve listed 13 of the most interesting and enlightening videos for salespeople and marketers! You will find a number of nuggets in at least one of these talks - it's worth the time to check a few of them out.
Before you go
Your feedback matters! What do you think of this format for your newsletter? Your input would go a long way in making this newsletter something that would really work for you. I'd love to hear from you with your suggestions.
Do you know someone who will also benefit from this newsletter? Please tell them about it!
Until next time, here's to a productive week!