Hello!
Phew...the Black Friday/Cyber Monday madness is just about over except for a couple of stragglers as far as I can tell. For our American readers, I hope you had a good break over the weekend.
I'm delighted to say that Amazon sales of the Beyond Basics of Website Content planner are very encouraging. You'll be able to see a flipbook showing some of the content further down in this newsletter. If you're planning on revisiting the state of your website (and you should), you should check out the sample content in the flipbook.
Looking forward
Looking for back issues? Check out the Archives here
Nuggets
Attract more like-minded clients for your business with a lead-generation website
If you have a service business, you already have a website. But is that website really working for you? Does it attract customers, or does it send them away?
If your website is not generating leads, then it’s not truly working.
Why Content Marketing Matters For Brands (And Yes, This Includes Yours)
When you hear the term “content marketing,” it’s easy to think of big brands with six-figure advertising budgets and a team of bloggers and infographic designers on their sides. The thing is, it doesn’t matter how “big” your brand is. Even if you’re a freelancer or solopreneur, content marketing can make a significant difference for your ability to attract high-quality clients.
On the Blog
7 Crucial elements you need to make your website a selling machine
A great deal of work goes into building your business website and planning its content and the last thing you want is for all this work to go to waste. If you’re not saying the right things to the right people in the right way, your site won’t perform well. Now is the time to look at where you can fine tune your online store front – your website.
What's the Tech
Not strictly tech focused this week! I'd love to know what you think of the following view of the planner. Drop me an email and let me know your thoughts!
Check out the Website Planner
Introducing the comprehensive planner you need to help you move beyond the basics of website content and to drive traffic to your website. Available in your Amazon store
Take a look at sample of the planner in this flipbook.
Take the challenge
Are you up for this challenge?
A new section here for you! Take the Beyond the Basics of Website Content quiz to help you zero in on key areas you need to address on your website. This free quiz will help you plan your next website steps.
Before you go
Do you have feedback about this newsletter? Your comments go a long way to making this newsletter something that would really work for you. Email me here with your suggestions.
Until next time, I hope you have a meaningful and productive week and a satisfying weekend!